Google is dynamically expanding AI Overviews for some queries
This behavior pushes down the core search results and gives you an AI Mode type of experience within the main Google Search interface.
Stories in this category, translated into Armenian and Russian
Stories in this category, translated into Armenian and Russian
This behavior pushes down the core search results and gives you an AI Mode type of experience within the main Google Search interface.
SEO content now has three audiences: users, search engines, and AI. Follow this five-step workflow to create pages that rank and get cited.
Create a modern SEO strategy that earns qualified leads across search and AI answers. Get a free workbook to make the six decisions that matter.
Two years ago, about a third of marketers used AI every day. Today, nearly three out of four do. That's not a trend. That's a transformation. And if you run a small business, the data in our 2026 AI Marketing Industry Report tells a story you need to hear — because much of it is surprisingly good news for […]
SEO for a new website is all about sequencing. This guide covers what to do before and after launch, plus how to show up in AI answers like ChatGPT.
Query fan-out splits one AI prompt into a dozen or more subqueries. Learn how to find the ones that matter for your brand, and how to cover them.
Learn a repeatable process for prompt research that shows where your brand competes and where it doesn‘t.
Seventy percent of marketers believe the marketing industry has changed more in the past three years than in the past 50. That means that marketing automation platforms need to change, too. Pardot is a longtime fixture of the B2B landscape, but the lack of development has left many businesses looking for alternatives.
Is your SEO strategy ready for LLM grounding? Explore the distinction between training data and live web retrieval, and discover how to optimize your brand's visibility in AI search results.
HubSpot AEO vs. Profound is a comparison between two answer engine optimization tools that take different approaches to AI search visibility. HubSpot AEO tracks how a brand appears in AI-generated answers and connects those insights directly to content creation and campaign execution inside the HubSpot ecosystem.
We tested 5 free chatbots for AI keyword research. See how they performed and how to validate their suggestions with real search data.
G2’s 2026 Answer Economy research found that 51% of B2B software buyers start their research with an AI chatbot more often than Google. That shift means marketing teams need to track not only traditional search performance but also how AI assistants and answer engines mention, cite, and recommend brands.
If you’re comparing Scrunch alternatives, start by separating monitoring from execution. Monitoring tools show how brands appear in AI-generated answers. Optimization tools add recommendations, content briefs, or workflows that help teams act on those findings.
We create modern multilingual websites, integrate external services and automate content workflows for growing businesses.