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What happened when 6.8m people were told real Monet art was AI
Marketing & SEO Aug 03, 2026

What happened when 6.8m people were told real Monet art was AI

AI content is polarizing. When users spot that AI was used in art, backlash often follows. So, let’s run a quick experiment.

Small Joys And Big Adventures (August 2026 Wallpapers Edition)
Learning Jul 31, 2026

Small Joys And Big Adventures (August 2026 Wallpapers Edition)

Whether you’re enjoying some well-earned time off this August or are jumping headfirst into a new project, how about some new desktop wallpapers to accompany you on all those big and small adventures the month might bring? Well, we’ve got you covered!

HubSpot AEO vs. Otterly: Platform or standalone tool?
Marketing & SEO Jul 30, 2026

HubSpot AEO vs. Otterly: Platform or standalone tool?

Here’s the question most teams are actually trying to answer: do you need a standalone tool to monitor how your brand shows up in AI search, or do you need something that connects that monitoring to the content and CRM workflows that let you act on it?

What is schema markup? And how to add it to your site
Marketing & SEO Jul 30, 2026

What is schema markup? And how to add it to your site

Schema markup is code you add to your site to give search engines and AI systems explicit data about your pages.

How to Grow on Instagram Without Reels
Marketing & SEO Jul 30, 2026

How to Grow on Instagram Without Reels

Want to grow on Instagram but dread the idea of filming yourself on camera every day? Wondering if there's a content format that drives real followers and revenue without requiring you to become a full-time video creator? In this article, you'll discover how to use Instagram carousels to build a loyal following, generate leads, and […]

SEO tools marketers rely on (free & paid options)
Marketing & SEO Jul 29, 2026

SEO tools marketers rely on (free & paid options)

SEO might feel like it’s under threat with the rise of AI. But the data tells a different story — SEO tools are still a must-have for marketers. In a HubSpot survey, 27% of marketers agreed that the biggest ROI channel of this year was the website, blog, and SEO.

The Bull And Bear Case For Digital Design In The Age Of AI
Learning Jul 29, 2026

The Bull And Bear Case For Digital Design In The Age Of AI

As AI reshapes product design, it could give designers greater autonomy or expose the gaps that autonomy makes harder to hide. Exploring both the bull and bear cases, Andy Budd examines what happens when designers need less permission to act.

Gemini API Managed Agents: 3.6 Flash, hooks, and more
AI Jul 28, 2026

Gemini API Managed Agents: 3.6 Flash, hooks, and more

We’re announcing even more new capabilities in Managed Agents in Gemini API so developers can build reliable, production-ready agents.

HubSpot AEO vs. Rank Prompt: Which AI visibility tool should you choose?
Marketing & SEO Jul 28, 2026

HubSpot AEO vs. Rank Prompt: Which AI visibility tool should you choose?

AI search is no longer a niche experiment. According to HubSpot’s own research, 42% of buyers now use AI search as part of their evaluation process — and it’s the top predictor of purchase intent. Brands that show up in those answers earn the conversation before a prospect even clicks.

What is a CRM data model? Objects and relationships
Marketing & SEO Jul 28, 2026

What is a CRM data model? Objects and relationships

At some point after a CRM goes live, someone pulls a pipeline report and the numbers don’t add up. Marketing and sales end up using different definitions for the same term. A new integration breaks three sales pipeline reports that nobody knew shared the same data source.

How AEO drives higher-intent site visitors than other channels
Marketing & SEO Jul 28, 2026

How AEO drives higher-intent site visitors than other channels

Answer engine optimization (AEO) is the practice of creating content for AI like ChatGPT, Claude, and Gemini to reference in their outputs. AI-referred traffic is small but growing fast and has an outsized impact on conversions. Traffic from AEO makes up less than 1% of overall traffic but converts 3x-15x better than traditional search, according to November 2025 data from Microsoft Clarity. While the rest of the website world panics over declining traffic, savvy marketers like you are learning how to win high-intent traffic from AEO. Quality over quantity, right?

5 ways AI Mode in Search helps you enjoy the real world
AI Jul 28, 2026

5 ways AI Mode in Search helps you enjoy the real world

It might sound counterintuitive, but Search's AI tools can actually help you make the most of your time offline whether you want to book concert tickets or find the perf…

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